The year that has been
After a long and busy year, 2013 has finally come to a close.
DDB South Africa had a great year which saw us win various awards in and around the country. One particular campaign was the McDonalds Kids Parties print AD. Resonating with many viewers, it took various awards at the Loeries, London International Awards and Epica Awards.
Other exciting developments also took place this year. Our team has been fortunate enough to work on FNB’s “Where the Beep is Steve?” campaign. Steve goes missing and is replaced by a few well-known personalities and was dubbed “The Replacements”.
We also scooped our first social media award for the 5Gum Experience at this year’s Bookmarks Awards - the first of many to come for the digital team.
Amongst other accolades, we pulled off a successful “Get Out of the Garage” digital campaign for Converse which broke last year’s record in entries. Bands were challenged to enter and share their music via an app created for the competition. The public had to vote for the finalists and in the end, Jordi took first prize.
To end off the year, we welcomed South Africa’s public broadcaster, the SABC into the agency.
So here’s to a great 2014!