We all know what McDonald’s does but DDB has defined who they are.

Campaign by campaign we’ve dished up memorable human moments just as fluidly as McDonald’s serves up their world famous Big Macs and cult-status fries.

And so, since 2008, we’ve made sure the Golden Arches stand not only for fast, delicious food but also the joy of family and the importance of sharing a meal together.

Add several local and international awards for creativity and there’s no doubt how much we’re lovin’ it.