Over the last 2 years Steve, from Beep Bank, has become a personality that is either loved or hated. He tirelessly calls people, from the confines of Beep Bank's call centre, trying to get them to switch to his bank but with no success.
For the next episode in the Steve campaign, Steve went missing and we concentrated on hiring his replacement. No one knows where Steve is or when he will be back – he is just gone.
The replacements are well-known celebrities calling FNB customers. The voices we chose were the most recognisable ones we could find in order for listeners to know exactly who they were as soon as they spoke. The campaign was really well received and generated great interest into FNB offerings and Steve's whereabouts.
Stay tuned to find out what happened to Steve?
What kind of bank let's you get beeped by a tow truck driver? Not FNB, don't get beeped
You gotta love a banking spot that uses the words "smash" and "ous" in the same sentence.
Travel more for less
A little radio campaign we developed for Honda. It's already bumped sales over 30%.
Time to get to out.
Little radio campaign. Big sales.
You know these kids.You might also know these ads have won gold Loeries, and Bronze Lions.
It might make you smile.